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On this World Environment day, if you don’t want to go out and plant a tree (yard work) but at least you can promote tree planting using unique search engine www.ecocho.us which promises to plan a tree for every 1000 searches made. This will help to offset tons of greenhouse gases. Ecocho.us is using yahoo search technology for search engine.
Simarly, Ecoogler, the ecological search engine, has created quite a bit of buzz with the same theme. They promise to help reforesting trees and safeguard water resources in the Amazon region, which constitute today one fourth of the fresh water reserves of our planet. Ecoogler is using Yahoo technology. However, it’s worth noting that some people believe that Ecoogler is a fake, as you can read on Digg. Ecoogler says that you get same results (as Yahoo) and help the non-profit association Aquaverde founded in Geneva, Switzerland, in 2002. Ecoogler promises to grow a tree pre 10,000 searches.
One of the reader on treehugger.com is not so happy about this standards.
1 tree for 10,000 searches doesn’t seem that generous to me. A comparable search engine that uses google, offers 1 penny to a non-profit of your choosing. Even if I did a 100 searches a day, which seems somewhat high, it would take 100 days to plant a single tree. I know there are other programs which will plant many more trees for an equivalent effort.
Obviously I like the idea but I think Ecoogler missed the mark. Also switching to the yahoo engine is not a plus for me, if they had kept using the google engine I could switch my habit much more easily. As it stands now I think there are much better alternatives.
- Eniryt Manaen
Via [TreeHugger.com and ecoogle.com and ecocho blog]
